Based on Google Maps business listings, we have identified 49,200+ verified spas across the United States. This comprehensive directory serves vendors, suppliers, and service providers targeting spa professionals and businesses.
SPA Industry Market Data
Top 10 Cities by SPA Count
Top States by SPA Count
Specialization Distribution
- • Massage Therapy: 95%
- • Body Treatments: 80%
- • Wellness & Relaxation: 85%
- • Holistic Therapies: 60%
How to Successfully Reach SPA
Growth hackers and marketers targeting SPAs need to understand the unique timing and communication preferences of this profession.
Optimal Contact Timing
SPAs have distinct busy and slow periods. Tuesday-Thursday, 10-11 AM or 2-3 PM, avoiding peak treatment hours The best outreach window is December-January (holiday stress relief), June-August (summer wellness) when SPAs are more receptive to new solutions.
Key Pain Points to Address
- Seasonal demand fluctuations affecting staff scheduling
- High-quality product sourcing for organic and natural treatments
- Staff training and certification for diverse wellness modalities
- Competition from independent massage therapists and home services
- Maintaining spa ambiance while managing operational efficiency
Effective Email Subject Lines
SPA respond well to specific, value-driven subject lines. Examples that work:
- "Premium spa products and wellness solutions"
- "New treatment options for your spa menu"
- "Enhance your spa's wellness offerings"
Decision-Making Process
Most spas are small to medium businesses with 5-15 wellness providers. Spa owners, spa directors, and wellness managers make purchasing decisions for treatments, products, and equipment.
Qualifying SPA Prospects
Ideal Company Size
- Day spas (3-8 therapists): Need massage supplies and wellness products
- Resort spas (8-20 staff): Require bulk amenities and equipment
- Destination spas (20+ staff): Focus on comprehensive wellness programs
- Medical spas: Need therapeutic equipment and specialized products
Budget and Investment Indicators
- Spa facility expansions or renovations
- New treatment room construction or equipment
- Wellness program development and staff training
- Product line upgrades or organic/natural product transitions
Key Qualification Questions
- What types of spa services do you currently offer?
- How many treatment rooms and therapists do you employ?
- Are you expanding into new wellness or therapeutic services?
- What are your current spa product and supply needs?
Value Proposition Alignment
When reaching out to SPAs, focus on these proven value propositions:
- Premium spa and wellness products
- Professional spa equipment and furniture
- Staff training and wellness certification programs